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There’s a major revolution happening in the brewing world, with more and more ‘wellness-focused’ customers rejecting alcoholic brews in favour of alcohol-free alternatives.

Ten Feet Tall designed, created and delivered a comprehensive ‘REVOLUTI0%N’ marcomms strategy for market-leading malt producer Muntons. Launching their new Premium Alcohol-Free Malt Extract to brewers, encouraging them to become a REVOLUTIONARY and take advantage of this shift in demand by creating their own unique low/no-alcohol ‘takes’ on existing beers.